Embrace your spirit of improvisation to harmoniously navigate the iterative process of refining your ideal customer niche while defining your product or service offerings, and overcoming the challenges with a bit of theory.
All in Marketing
Data Visualization & Education
“Education's purpose is to replace an empty mind with an open one.” - Malcolm Forbes
Data visualization can greatly benefit education institutions by improving the way information is presented and analyzed.
The 2 Types of Competition
Competition is two sides of the same coin. You can learn to throw heads every time, and make the world a better place in the process.
From NonCustomer to NewCustomer
There are only three types of non-customers, and you can explore them systematically. Understanding these different types of Non-customers and their needs is essential for any business looking to expand its customer base. To attract them, it's essential to understand their needs and create an offering that addresses them specifically.
Are Ad Placements Worth It?
The point of advertising is to expose users who might buy products that should interest them. As a transaction, your website provides users to companies who want to reach users that match your website demographic. To provide a compelling offering for companies to advertise on your website, you need to have a few prerequisites.