All tagged tips

From NonCustomer to NewCustomer

There are only three types of non-customers, and you can explore them systematically. Understanding these different types of Non-customers and their needs is essential for any business looking to expand its customer base. To attract them, it's essential to understand their needs and create an offering that addresses them specifically.

Are Ad Placements Worth It?

The point of advertising is to expose users who might buy products that should interest them. As a transaction, your website provides users to companies who want to reach users that match your website demographic. To provide a compelling offering for companies to advertise on your website, you need to have a few prerequisites.

4 Steps to a Better Demo

If you need help with lukewarm responses to your demos, tweak your process with these suggestions, and watch your demos improve. A delighted audience makes the team's hard work feel appreciated and valued - and there's nothing like enthusiasm and engagement during a demonstration to make it memorable.

50 First Tasks: Create task lists your customers will love

When creating a task list, the aim is to compile a list of items that will satisfy the "Visible Traction" requirements. There is no need to focus on milestones at this stage of the planning process - instead, it is all about quickly producing a comprehensive list with as much detail as possible. I follow these four straightforward principles to come up with a task list in under an hour.